Hello I'm

Shoaib M A

Digital Marketing expert in Palakkad

"Let us be your reliable digital marketing partner, helping you with every step from planning to implementation."

-SHOAIB

M A

2.5

Years of
Success

2

Projects
Completed
  • 01

    Excellent Communication

    Crafting compelling digital marketing campaigns requires a profound knowledge of your target audience. My best skills are in simple and clear communication to make sure that your message gets to the right people at the right time; such as listening actively to what you want, translating complex digital marketing concepts into plain language and keeping you updated regarding everything during the whole process.

  • 02

    Team-oriented approach

    In the digital era, things keep on changing faster than ever before such that success is dependent upon collaboration. I contribute towards a culture of open dialogue that fosters communication among my team members and yours to help us meet our advertising objectives. This cooperative approach assures uniformity in your brand voice while directing all efforts for maximum results.

  • 03

    Data-Driven Approach

    As important as creativity is in digital marketing, it cannot beat data measurement as a measure of success. I always take an analytical approach to campaigns through maintaining accurate records about their performance and keeping track of user’s behavior. Therefore, there’s a return on investment from all monies put into it concerning any given digital campaign strategy since the company is able to observe its accomplishment by means of measuring outcomes.

Shoaib Palakkad

Boost Your Online Business with Professional Digital Marketing Services

Hey! My name is Shoaib and I am a digital marketing expert based in Palakkad, Kerala. With over 2.5 years of experience, I have sharpened my skills at Amazon India (Chennai) and later honed my digital marketing expertise at Beeka Ads in Kochi. What I love most is aiding businesses grow their sales online through an all-inclusive offering such as Search Engine Optimization (SEO), Social Media Marketing, WhatsApp Marketing, CRM Implementation and even Creatives. Being BCom graduate from Nehru College Coimbatore. I'm here to craft a winning digital strategy for your brand.

Certification

Investing For My Success

My industry-recognized certifications validate that I offer advanced methodologies based on established wisdom.

My Skills

I Develop Skills Regularly

Always learning and expanding my digital marketing skillset to provide the best possible service to clients

Search Engine Optimization 95%
Website Design 90%
Search Engine Marketing 93%
Social Media Marketing 96%
Paid Ads 91%
Whatsapp Marketing 97%

Portfolio

My Amazing Works

Check out some of the successful digital marketing campaigns we’ve done for clients in different industries.

Learn with Beeka

  • Digital Marketing Institute Affiliated With Beeka Ads.
  • Enhanced Visibility And Engagement On Social Media Platforms.
  • Increased organic reach and inquiries for "Learn with Beeka" program through enhanced social media presence and engaging content formats (e.g., podcast videos).

Tri- Lines Tour

  • Increased qualified leads through targeted social media campaigns on Facebook and Instagram.
  • Managed social media accounts with engaging content, polls, and Q&A sessions to boost community engagement.
  • Developed a content strategy aligned with target audience interests and tracked results for continuous improvement.

St. Thomas College of Engineering & Technology

  • Executed lead generation campaigns across digital channels to attract prospective students.
  • Managed social media accounts, highlighting the value proposition and fostering connections with potential students.
  • Developed awareness campaigns that communicated the institution's strengths, achievements, unique offerings, and alumni success stories.

Harrison Tea Town

  • Managed social media presence with engaging posts, polls, and interactive giveaways to increase customer reach and brand awareness.
  • Developed creative ideas for social media posts that showcased products and brand story in unique and compelling ways.
  • Implemented social media strategies to encourage customer interaction and build brand advocates, fostering positive word-of-mouth marketing and brand loyalty.

MTC Exotic Supermarket

  • Managed social media presence across platforms, creating engaging content to foster brand loyalty and customer interaction.
  • Developed interactive elements like polls, Q&A sessions, and contests to drive engagement.
  • Explored implementing a WhatsApp marketing strategy for consistent brand messaging, positive customer experience, and increased engagement.

Zeenath Silks and Sarees

  • Developed a data-driven social media strategy and content calendar to showcase products, connect with potential customers, and drive sales.
  • Generated creative content ideas for reels, videos, and posters, leveraging trends and occasions to boost brand awareness and engagement.
  • Managed social media presence to foster a positive and engaged community while implementing targeted sales campaigns.

Services

Get the Results You Deserve

Shape a digital marketing strategy that will draw in, appeal to, and make leads change into repeat clients.

  • Social Media Marketing

    Engage your target audience, build brand awareness, and use strategic social media strategies. From content creation to community building, social media is a game changer for digital marketing success.

    Social Media Marketing (SMM) is the art of using social media platforms to engage with your target audience, promote your brand and achieve marketing goals.
    It’s a powerful tool that gives you the tools to:

    Increase brand awareness: Create brand recognition and establish yourself as a thought leader in your industry.

    Driving website traffic: Attract visitors to your website through social media engagement and calls to action.

    Generate leads: Build relationships with potential customers and turn them into paying customers.

    Increase sales: Advertise your products or services directly to your target audience on social media.

    By implementing a well-defined SMM strategy, you can harness social media’s enormous reach and engagement potential to achieve your digital marketing goals.

  • Search Engine Marketing

    Unleash the power of search engines! Search engine marketing (SEM) uses paid advertising techniques to keep your website at the top of search results. Reach target audiences who are actively searching for your products or services, driving relevant traffic and increasing conversions.

    SEM’s most essential component is PPC advertising. Advertising on PPC is where you compete against others for particular keyword phrases that you assume would be searched on by those among your prospects. The ad shows up every time the keyword phrase is entered by a user into Google because it stays at top of SERPs in a designated sponsored section. You pay only if someone clicks on the ad which brings them straight to your website; this means only high intent traffic.

    Introduction to SEM:

    Research on Keywords: Discover the terms which are high searchable by people you aim at.

    Selection of the Platform: One has to know the kind of ad copies which are most suitable for him/her so as to utilize Google Ads, Bing Ads or even other social networks’ advertising services.

    Creation of an Ad: Creating a text that addresses the unique selling proposition alongside driving user’s desire for making an action is what he/she should target at.

    landing page optimization: Make sure your landing page is optimized for comments and fits in well with the advertisement message.

    Monitor and optimize your campaign : Monitor your target audience, monitor ad text and color allocation, as well as refine your ad strategy.

    Well-structured SEM strategy can help generate more traffic to personal website, create useful leads and reach out digital marketing.

  • Search Engine Optimization

    SEO is the process of optimizing a website so that it ranks higher on the search engine results pages (SERPs). In other words, people should find your site easily when they look up something connected to your business.

    To thrive in today’s competitive digital marketing industry; you must rank highly for searches related with your work to gain new customers consistently over time. And that is where search engine optimization (SEO) comes into play. Having worked extensively as a content writer within various areas of expertise such as social media management, I know just how important it can be when creating articles or blog posts that are both engaging but also strategically optimized for search engines like Google.

    Here’s how to build an effective search engine optimization strategy for your online marketing company:

    Keyword research: Discover appropriate keywords that have high search volumes but low competition for your content.

    Content creation: Create valuable, informative materials that respond to what people in your target audience are searching for.

    On-page optimization: Make sure the structure of your website, title tags, meta descriptions, and image alt tags use relevant keywords.

    Technical SEO: Guarantee that your site is mobile-friendly, loads quickly and provides a good user experience.

    Link building: Get backlinks from reputable sites with high domain authorities to establish credibility and improve rankings potential.

    These approaches will give you a solid basis in SEO for any digital marketing enterprise you undertake. Always remember that it’s an ongoing process and stay current with new trends or changes that may require adjustments on your part.

  • Website Development

    This space on the internet right here is where people looking for goods online come into first contact with your business. It is not just about how beautiful your website is anymore but also how easy it is to use, what changes occur in search results and whether a visitor gets transformed into leads or clients.

    For sure a successful digital marketing plan comes with a website being developed. This relates to the maintenance of the website from its conception to making it active, attractive and useful. A lot can come along when you have an elaborate website including:

    Enhanced User Experience (UX): A site that is easy to navigate through quickly loads and is responsive when accessed via phone so anyone who visits it may not want to quit off anytime soon.

     Search Engine Optimization: Website development incorporates SEO best practices to improve your website ranking in search engine results pages (SERPs) at Search Engine Optimization (SEO). This will in return increase the organic traffic and visibility of your targeted audience as well.

    Lead Generation and Conversions: Generating leads and converting them has an effectual website development which represents a medium that captures leads who transform into customers. Thus, a strategic call-to-actions (CTAs), clear contact information and seamless buying process are what one needs to make this possible.

    The investment one makes in good website development pays off in terms of a powerful online presence that draws your target audience near, creates confidence in people’s mind and enhances the outcome of all digital marketing strategies that you use.

Facts and Questions

Are you confused about where to start with digital marketing?

Our beginner-friendly FAQs provide a roadmap to navigate social media platforms and build your brand.

How can I start digital marketing?

First, get to know basic principles of digital marketing such as Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, Email Marketing and Content Marketing. There is a wealth of free resources available online including articles, blog posts and even YouTube channels that can help you get started.

Is digital marketing in demand in 2024?

Definitely! Digital marketing has become increasingly important for businesses of all sizes. As people rely more heavily on digital platforms for information and shopping, there is an ever-growing need for skilled digital marketers.

What is SMM and SEM?

SMM (Social Media Marketing): This strategy involves using social media networks like Facebook, Instagram or LinkedIn to reach out to your target audience, promote your brand and drive traffic back to your website.
SEM (Search Engine Marketing): It refers to methods used in order to improve visibility of a website in search engine results pages (SERPs). This includes both organic optimization through search engine optimization (SEO) as well as paid advertising via pay-per-click (PPC).

What is the cost of digital marketing course in Kerala?

Digital marketing courses are offered by many platforms in Kerala and the prices can be different. You can search online to get the relevant options, compare course details, curriculum, duration and pricing. There are also many free resources available to learn digital marketing like paid courses which gives more learning and certifications.

Can I do freelancing in digital marketing?

Yes, Getting involved in digital marketing can be quite interesting as there are various ways of doing it. One way is through freelancing! Over time, with more skills and experience gained so shall you offer your services to businesses either on project-based terms or continuous retainer engagement. Create an impressive portfolio, Look for freelance marketplaces and Connect with other marketers.

Testimonials

What Clients Say

"Discover how companies such as yours have used data-oriented online marketing techniques to achieve astonishing growth"

Latest News

Checkout My Recent Blogs

Proven digital strategies for marketing to supercharge business development

  • In the current world of technology, it is important for small businesses to have a strong online presence. However, this can sometimes become overwhelming due to the many available marketing channels and tactics. This blog post will help you navigate through digital marketing for small businesses by giving you necessary skills and strategies that will enable you to reach out to your target audience as well as achieve your goals in business.

    Importance of Digital Marketing

    Reach: The internet provides a worldwide market place which means that you can connect with potential customers who are not within your locality. According to studies carried out by Constant Contact; 97% of consumers usually search online when looking for local businesses. This clearly indicates that there is a lot of room for growth in terms of numbers and opportunities for small enterprises.

    Affordability: Digital advertising is cheaper than traditional methods because it does not involve printing materials or hiring sales teams etcetera. Some tools are free while others come at low costs allowing one even on tight budget still be able create awareness about their brand generate leads and drive sales too.

    Measurable Result: In contrast with conventional marketing techniques where success cannot be easily measured; digital marketing campaigns present one with useful information plus analytics so that they can track what’s working or not working. You are able measure site visits engagement rates conversions among other things thus enabling data guided optimization decisions after evaluating campaign performance based on such key indicators.

    How to use digital marketing to grow a small business

    These are some of the best digital marketing strategies for small businesses:

    Content Marketing

    Content promotion is the creation and sharing of useful, informative, and engaging content to attract your target audience. This can include blog posts, articles, infographics, videos, social media content etc.

    Benefits: By doing so you establish your business as a leader in your field which in turn builds trust among potential customers while also improving your search engine rankings on different platforms like SEO. According to HubSpot research companies that prioritize blogging are likely (13 times) more expected to get positive ROI.

    Search Engine Optimization(SEO)

    SEO refers to optimizing your website and its contents so as they would rank higher than other sites/pages during searches by users on different search engines including Google or Bing etc. When people search for keywords related with what you offer online it’s important that they find exactly what they were looking for right at their first click i.e., at the topmost positions of SERPs.

    Benefits: The main idea behind this strategy is simple; higher rankings equal more visibility hence traffic from organic sources such as Google where majority (about 90%) comes from according Ahrefs study

  • It is hard to imagine the world working this way anymore. Every purchase you make from any established company’s website, be it Amazon or Flipkart, utilizes marketing and digitalization as a powerful tool to reach out to you.
    Businesses created successful business strategies that appealed to their target market. None of which could have been done without digital marketing, which pushes businesses to increase the reputation of their brand among other companies in the same industry.
    To put it simply, digital marketing is a way of doing marketing that helps in making the promotion of products or services more effective by using SEO, paid ads, social media and email marketing to reach out target audience. Digital marketing may involve many traditional marketing strategies but the real key for success in this area lies in creating stronger promotional campaigns which would drive business growth as well as delivering customer centric contents so as to increase website traffic.

    Digital Marketing Scope In India

    The use of the internet has grown rapidly since the Covid-19 pandemic began. At present, nearly everything can be done online — even ordering prescription medicines or having food delivered straight to your door. In this kind of a setting where all needs are catered for by just one click, digital marketing becomes an essential approach for businesses looking forward to meeting increased consumer demand and getting their target market.
    Further still; younger age groups will find themselves growing up within such digitized surroundings where every transaction is carried out over cyberspace. These days it would be wise enough if any company not already involved with digital marketing were to enter into it forthwith lest they fall behind in future times.

    According to Forbes survey 82% consumer do online shopping or research about any products. To bridge the gap between customers and brands companies have introduced digital presence platforms. With over 1 billion active internet users and its population almost touching 2 billion, India is the second largest country by population this makes it one of the biggest markets too where demand is exponentially increasing day by day hence if someone possess required skills with knowledge then they can excel themselves into this ever changing field altogether without any doubt

  • The age of the internet has arrived. This means businesses no longer have a choice but to establish themselves online if they want to get noticed by customers, regardless of their size. People are always staring at screens and scrolling through pages; they hardly ever set foot in stores without researching products or services first. And so, digital marketing becomes even more important in 2024 given this shift in consumer behavior.
    This article will discuss why digital marketing is more crucial than ever now with data and numbers backing up these points. We will also talk about what trends are currently heating up that you need to know about in order stay ahead of your competitors.

    The Rise of the Empowered Digital Consumer

    Fact: Global Digital Overview According to DataReportal : https://datareportal.com/ , last year’s average daily time spent online per person worldwide was 7 hours and 23 minutes.

    Statistic: Statista Statista: https://www.statista.com/ paints an even clearer picture: There were a whopping 4.66 billion active internet users worldwide in 2023 (almost 60% of the world population).
    Consumers today are smart shoppers who do their research. They check review sites, social media platforms, search engines — anything that helps them compare different products before buying anything. This means companies should position themselves where their target market hangs out most frequently – which happens to be on the internet.

    The Power of Data-Driven Marketing Decisions

    Adopting a strategic plan for online marketing can help enterprises meet their target audience, create brand recognition and eventually increase sales.
    Fact: According to Salesforce, businesses that rely on data-driven marketing experience between 5% to 8% revenue growth.

    Statistic: On the other hand, Forrester reports that companies investing in data driven marketing record a 30% reduction in customer acquisition costs.

    Digital marketing allows businesses to collect useful information regarding their target market. This information gives them an understanding of what customers want so they can personalize their messages and know how well campaigns are performing.

    With data-driven marketing, organizations are able to make decisions about where best to spend money on adverts or promotions thus ensuring maximum returns on investment (ROI).

    The Ever-Evolving Digital Marketing Landscape

    Trend: The use of artificial intelligence (AI) is rapidly changing how marketers operate. AI has the potential for content creation among other functions such as ad targeting or even customer service provision.

    Emerging Technology: The metaverse could be one of those virtual worlds which may have huge implications for future advertising; this means business owners will now get chance creating immersive experiences so unique while interacting with clients within them.

    The landscape of digital marketing is constantly changing. New platforms and technologies are emerging all the time, so businesses that want to stay ahead of the curve have to be flexible and embrace new strategies. One way that companies can create more engaging and effective marketing campaigns is by staying up-to-date with current trends and technologies.

    Building a Winning Digital Marketing Strategy for 2024

    So what does it take to craft a successful digital marketing strategy for 2024? Here are some key steps:

    Understand your target audience: Who are you trying to reach?

    Establish clear goals and objectives: What do you want to achieve through digital marketing?

    Create a content marketing plan: Develop educational or entertaining articles, videos, etc., that will resonate with your desired demographic group(s).

    Implement social media advertising tactics: Use different social networks’ ad formats & targeting options to connect with customers who may not visit other sites often enough (or at all) – this helps build brand awareness too!

    Ensure search engine optimization (SEO): Make sure people can find your website easily on Google searches by optimizing it both technically & semantically. This is done by using relevant keywords in meta tags, page copy/content, image file names/descriptions/alt text etc.

    Monitor campaign performance regularly: Track progress towards meeting KPIs (key performance indicators) like click-through rate (CTR), conversion rate (CVR), return on advertising spend (ROAS) – then adjust accordingly if necessary i.e., swap out underperforming ads/create new ones based on data-driven insights gained from previous campaign analysis.

    The benefit of following these steps is that businesses will set themselves up well for success now as well as into future years such as 2024.

    In conclusion, in 2024 digital marketing is vital. A winning strategy for businesses to reach their target audience and achieve their goals can be created by understanding the digital consumer, using data and staying ahead of the curve.
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